Volume: 74 | Issue: 1 | Download
For the most part the economy is coming back for the flooring industry. Almost every flooring contractor, flooring dealer, installation firm or anyone having anything to do with flooring is telling us business is anywhere from good to them being, using the Southern expression, "covered up." That's a great sign but let us not forget there's another opportunity that exposes itself and that's positioning your business for growth while business improves. When businesses get busy everyone gets excited about it but not all businesses, regardless of what they are, understand that they have to capitalize on the upturn. Relative to the flooring business, this mean strengthening your position and it's not just for the people who put their hands on the products, this is also for designers, specifiers, architects, general contractors, building owners, managers and anyone else who has anything to do with flooring products.